Monday, September 21 2026

Tim Hortons embroiled in shrinkage controversy: Farmer's Wrap and coffee portions alleged to have shrunk, official denies changing recipes

As a Canadian national chain brand, Tim Hortons has recently faced frequent consumer complaints on social media, with the focus on the seemingly shrunken portions of its breakfast Farmer's Wraps and coffee drinks. Many netizens have posted photos pointing out that the Farmer's Wraps are now almost half their previous size, while the price has remained the same or even increased. At the same time, the capacity of large coffees has also been questioned as having shrunk. In response to the doubts, Tim Hortons officially denied making any portion adjustments, attributing the visual differences to the packaging style and wrapping method changed earlier this year, and stating that the new packaging reduces paper box raw materials by 75%. However, when the media requested the 2022 nutrition guide for comparison, the company did not respond. This debate over "shrinkflation" is drawing widespread attention from coffee enthusiasts and chain restaurant observers. [more…]

Within six months, the number of stores has shrunk by fifty, as the specialty coffee brand Seesaw once again shuts down on a large scale.

Seesaw Coffee, once regarded as one of the representatives of domestic specialty coffee, has seen a sharp shrinkage in its number of stores within just half a year. From the end of last year to June this year, a total of 50 stores across the country quietly disappeared, with store closures reported one after another in places such as Hangzhou and Suzhou, drawing attention from consumers and the industry. At the same time, Seesaw has not stopped expanding, but instead has turned its sights to smaller cities with relatively less intense competition, such as Guiyang and Luoyang, attempting to find a new way out through a franchise model. Against the backdrop of an increasingly fierce price war in the coffee market, the adjustments and struggles of this specialty coffee brand reflect the survival pressure facing the entire industry. [more…]

Luckin Coffee and Yihetang announced collaborations with Dream of the Red Chamber on the same day, the marketing battle behind the brand collision.

After Luckin Coffee faced dissatisfaction over the reduced 9.9 yuan promotion, it launched a cherry blossom season limited edition and a collaboration with the Ullens Center for Contemporary Art, but the market response was lukewarm. Subsequently, Luckin officially announced a collaboration with the national dance drama "Dream of the Red Chamber," sparking heated discussions among netizens. Unexpectedly, the tea beverage chain brand Yihe Tang quickly followed up, releasing a poster with an almost identical composition and announcing a collaboration with the original "Dream of the Red Chamber." The two major brands' collaborations clashed, and netizens jokingly referred to it as the rivalry between Bao and Dai. Yihe Tang even interacted in Luckin's comment section using Lin Daiyu's lines, prompting calls for Chayan Yuese. Behind this marketing battle, who ultimately comes out on top? [more…]

After 22 years in business, Taiwan's highest Starbucks, the Qingjing store, is struggling to survive and will close its doors on July 21.

At an elevation of 1,743 meters, the Starbucks Qingjing store is not only the highest Starbucks in Taiwan but also ranks fifth globally in terms of store altitude. This landmark café, rooted in Qingjing Farm for twenty-two years, has recently confirmed that it will cease operations on July 21. After the news broke, local workers and residents expressed their reluctance, and community discussions once forced Uni-President Group to backtrack, saying they were still evaluating. However, Starbucks Taiwan ultimately issued an announcement, bringing an end to the fate of this old store. The plummeting tourist traffic to Qingjing Farm and the shrinking performance of the store year after year reflect the deep-seated difficulties facing Taiwan's tourism industry. [more…]

The Fresh Fruit Coffee Track Recedes: From 700 Stores to Just Over 100, Why Are Fruit Coffee Specialty Shops Contracting Collectively?

Fresh fruit coffee specialty stores, once hugely popular, are now undergoing a large-scale contraction. Fruit coffee brands represented by "Originally Shouldn't Have" have shrunk from a peak of 725 stores to just over 140, a closure rate of nearly 80%. Other brands specializing in fruit coffee are likewise facing sharp store reductions, closures, or forced transformation. Why has this niche category, which shot to fame around 2020, gone from capital darling to quiet exit in just a few short years? This article reviews the development trajectory and current state of the fruit coffee track, and includes Front Street Coffee's observations on industry trends. [more…]

Grandpa Doesn't Make Tea closes multiple stores in succession, rapid expansion goals face real-world test

Recently, the new-style tea beverage brand Grandpa's Tea, originating from Wuhan, has been reported to have closed or withdrawn stores in multiple locations, including Zibo in Shandong, Suzhou in Jiangsu, and Poyang in Jiangxi, sparking consumer concerns about its business condition. The brand's co-founder had set an expansion target of at least 4,500 stores in 2025, striving for 5,000, but as of October 18, only 2,274 stores were in operation, a clear gap from the goal. Meanwhile, well-known tea brands like Xiamen's Sevenbus and Shenzhen's 813 Bayishan have also fallen into store closure controversies. In response to external doubts, Grandpa's Tea stated that adjustments to individual stores are normal optimization actions by franchisees and that overall operations are sound. This article will sort out the ins and outs of the incident, presenting the brand's response and industry background. [more…]

Can snack food giant Juewei break through by entering the tea beverage market with milk tea?

When "the king of braised snacks" Juewei Food quietly started selling milk tea in some stores, an unexpected cross-industry experiment unfolded. For young people, milk tea is a daily necessity, but duck necks are not a daily must-have. Against the backdrop of weak consumption in braised snacks, is Juewei's move a bold innovation to seek new growth points, or a risky adventure with an uncertain future? From promotional banners offering 3 cups for 11.9 yuan to red bean pudding and coconut popping green milk tea at 7 yuan per cup on its mini-program, Juewei is trying to use tea beverages to attract young customers. However, declining revenue, a sharp drop in stock price, a net decrease of nearly 1,000 stores, and consumer complaints about price and quality all make this cross-industry move full of uncertainty. This article will analyze the business logic and challenges behind Juewei's milk tea sales from multiple perspectives, including store visits, market data, and expert opinions. [more…]

Chain Coffee Franchise Trap: Red Island Coffee Pyramid Scheme Swindles Over 30 Million Yuan, Founder Flees to Thailand and Is Finally Caught

During the 2008 financial crisis, a brand called "Red Island Coffee" was born in Malaysia, attracting Chinese businessmen with its upscale decor and high pricing. Founder Zhang Yufa claimed that investing 10,000 yuan would yield substantial monthly dividends, with an annual interest rate of 10%, and that recruiting downlines could bring even more returns. The temptation of low investment and high returns led many Chinese businessmen to open their wallets, and in the end Zhang Yufa absconded back to Malaysia with over 30 million yuan, with nearly 2 million Chinese people defrauded over the years. Although he once used money to smooth over relationships and evade justice, he was ultimately arrested under a joint operation by China, Thailand, and Malaysia. This case warns us: when faced with coffee franchise projects promising low investment and high returns, we must keep our eyes wide open. [more…]

Yunnan Small-Batch Coffee Bean Variety Recommendations: From Typica to Catimor—Origin Flavors and Brewing Analysis

Yunnan coffee has attracted much attention in recent years. From the original Typica and Bourbon to the now-dominant Catimor, its development has gone through multiple stages. This article reviews the planting history and variety evolution of Yunnan coffee, explains the meaning of the "small bean" concept, and focuses on the coffee beans selected and bred by Front Street Coffee in Baoshan and Lincang. Through cupping, Front Street Coffee found that Yunnan small beans present a balanced profile interwoven with nutty, herbal, brown sugar, and plum acidity. The article also includes the V60 three-pour brewing parameters used at Front Street Coffee's stores to help coffee lovers recreate the flavor of a cup of Yunnan everyday beans at home. [more…]

Kenya's Coffee Industry Faces Multiple Challenges: Dual Pressure from New Regulations and Declining Production

The Kenyan coffee industry is facing unprecedented challenges. The latest report from the United States Department of Agriculture shows that, affected by a reduction in planted area and heavy rains, Kenya's coffee production in the 2024/25 marketing year is expected to fall to 750,000 bags, a year-on-year decline of 6.3%. At the same time, new policies and regulations implemented by the government are also profoundly affecting the entire industry chain, with impacts from production and processing to export trade. This series of changes has not only affected Kenya's coffee export volume and prices, but has also had a far-reaching impact on farmers' livelihoods and industry development. Front Street Coffee will provide you with an in-depth analysis of the current situation and future of Kenya's coffee industry. [more…]

Analysis of Flavor Characteristics of the Pacamara Variety in El Salvador's Coffee Regions and the Hot Spring Processing Method

El Salvador is an important coffee-producing country in Central America, known for its exceptionally well-balanced coffee, which is graded according to altitude. This article will guide you through the regional characteristics and grading of Salvadoran coffee, with a focus on the origins and flavor profile of the rare Pacamara variety, as well as the unique process of using natural hot spring water to process green beans. It also reviews the ups and downs of the country's coffee industry under the influence of war and policy, and the changes in exports after the government promoted privatization. The article also mentions related product information recommended by Front Street Coffee. [more…]

Kenya's Tax Increase Storm Hits Coffee Industry: Industry Plight Amid Declining Production and Policy Battles

The Kenyan coffee industry is facing a dual test of declining production and policy changes. A USDA report shows that due to heavy rain and reduced planting area, Kenya's coffee production in 2024/25 is expected to drop to 750,000 bags, a year-on-year decrease of 6.3%. Although the government plans to increase production by 55% to 102,000 metric tons by 2027 and has introduced support measures such as debt write-offs and a cherry fund, recent tax-increase protests and clashes triggered by a finance bill have cast a shadow over the industry's prospects. Coffee beans are traded in US dollars, and the 16% value-added tax will push up farmers' operating costs; new coffee regulations have led to processing plants halting operations, cherry rotting, and exports being hindered. Front Street Coffee notes that although the president has withdrawn the tax-increase plan, the industry still expresses concern about policy uncertainty. [more…]

Under drought and durian pressure, Vietnam's coffee production declines, export volume drops by 10% but prices soar

As a major global coffee producer, Vietnam faced a setback of declining export volumes in the first half of 2024. Data shows that coffee export volume fell by 10.5% year-on-year in the first six months to 902,000 tons, but thanks to a 50.4% surge in average export prices, total export value instead climbed to US$3.22 billion, an increase of 34.6%. Behind the production decline are both irreversible damage to coffee trees caused by drought and competitive pressure from cash crops such as durian and passion fruit, with large numbers of farmers switching to more profitable fruit trees, leading to a continued shrinkage of coffee-growing area. Although coffee prices have risen to high levels, they are still not attractive compared with the profits from crops such as durian. At the same time, demand for Vietnamese coffee in the South Korean market is growing, bringing a glimmer of warmth to the export outlook. [more…]

Vietnamese dong depreciation, combined with the heatwave and the Red Sea crisis, has pushed coffee prices rebounding from a trough to the $4,000 range.

In late April, Robusta coffee futures surged to a historic high of US$4,339 per tonne, dragging Arabica futures up along with them. Entering May, Brazil and Vietnam successively released their April export reports, showing growth in both production and export volumes. ICE coffee inventories briefly eased market anxiety, and the enthusiasm for chasing futures buys cooled somewhat. However, after tropical agricultural products fell by nearly 14% overall, purchase prices in Vietnam's central growing regions quickly rebounded to 96 million to 100 million Vietnamese dong per tonne after dropping to 90 million dong per tonne. The interplay of multiple factors—drought, competition from crops such as durian, the continued depreciation of the Vietnamese dong, and rising freight rates on the Red Sea route—makes a rebound in coffee bean prices a highly probable event. Front Street Coffee will continue to monitor the deeper logic behind this round of volatility. [more…]

La Niña's Three-Year Onslaught on Brazilian Coffee Regions: Global Coffee Bean Supply Tightens in 2023, Prices Poised to Rise

Brazil, the world's largest coffee producer, is being battered by three consecutive years of La Niña, with output in its main growing regions falling sharply and the outlook for the 2023 harvest far from optimistic. Meanwhile, Uganda, Africa's largest coffee exporter, has also seen its export volumes decline due to drought, while data from the International Coffee Organization show that global coffee consumption has continued to recover since the pandemic. With tightening supply overlapping with recovering demand, coffee futures prices remain elevated, and domestic traders have begun stockpiling physical beans. This article will review the production declines in Brazil and Uganda, the weather mechanisms behind them, and the shifts in supply and demand across the global coffee market, and will also include Front Street Coffee's specialty bean recommendations for readers' reference. [more…]

Yunnan Arabica Coffee Pricing and Quality Analysis: Why Are Specialty Beans Priced So Low?

Yunnan Arabica coffee is renowned for its plump beans and rich aroma, yet its market price has long remained low. Starting from the specialty quality and current pricing of Front Street Yunnan Arabica coffee, this article reviews the cultivation history, main producing regions, and industrial scale of Yunnan coffee, analyzes in depth the root causes of Yunnan coffee's lack of voice in the international pricing system, and explores feasible paths to building a specialty coffee brand through establishing unified standards and improving processing techniques. [more…]

A Complete Guide to Blooming and Pouring in Pour-Over Coffee: Degassing Principles, Key Variables, and a Three-Pour Practice Method

In pour-over coffee, blooming is an indispensable step, as it affects degassing, extraction evenness, and the assessment of bean freshness. Drawing on Front Street Coffee's practical experience, this article breaks down in detail the purpose of blooming and the factors that influence it, including storage time, roast level, water temperature, water volume, duration, and grind size, and explains the complete process of the "little hill" expanding and then collapsing during blooming. The article then provides the specific steps for three-pour brewing: a 30-second bloom followed by two subsequent pours, with the total extraction time controlled at 2 minutes. Finally, through comparative experiments, it analyzes the impact of the number of pours on extraction time and flavor, answering the common question of whether the three-pour method is optimal, and helping coffee enthusiasts build a clearer pour-over logic. [more…]

Step-by-Step Guide to Pour-Over Coffee|Do pouring technique and blooming affect the flavor of pour-over coffee? Which pour-over brewing method is suitable for coffee beginners?

Front Street often encounters many pour-over beginners asking a question: Why does pour-over coffee need blooming? The most indispensable step in pour-over coffee is the blooming phase. The purpose of blooming is to allow the coffee to release gases and ensure even extraction, and it also clearly reveals whether the beans being brewed are fresh. Front Street focuses on freshness [more…]

Pour-Over Coffee Beginner's Guide: A Full Breakdown of Coffee Bean Selection Logic and Equipment Setup

Pour-over coffee is both an extremely popular extraction method and a mainstream brewing technique that accompanies enthusiasts as they continue to advance. Drawing on the hands-on experience of Front Street Coffee, this article systematically covers the definition and origins of pour-over coffee, the essential equipment list, methods for determining the coffee-to-water ratio and grind size, and a detailed walkthrough of the complete three-pour process. Regarding coffee bean selection, it analyzes the flavors of the three major producing regions—Africa, Central and South America, and Asia—one by one, and offers recommendations based on the specific beans available at Front Street. Whether you are a beginner just getting into pour-over or an enthusiast looking to further understand regional flavors, you will find practical references here. [more…]

Yunnan Small-Bean Coffee: A Complete Guide to Variety Tracing, Grading Systems, and Pour-Over Flavor Analysis

Yunnan coffee began with the first coffee tree in Zhukula in 1904, and has gone through the era of Typica and Bourbon, the devastation of leaf rust, and the rise of Catimor, and is now moving toward a specialty path. This article will outline the planting history, variety changes, and grading system of Yunnan coffee, and take a deep dive into Front Street Coffee's hands-on practice of growing Typica in Lincang, as well as the pour-over parameters and flavor performance of Yunnan Arabica coffee, giving you a comprehensive understanding of this highland-producing region's past and present. [more…]