The "Crazy Saturday" that just passed once again saw major chain beverage brands flooded with free redemption orders. Yet after the revelry ended, store counters were piled high with sealed drinks that no one came to collect, with some stores pouring out nearly a hundred cups in a single night. Staff members felt both heartache and helplessness, while onlooking netizens bluntly said, "If you're not going to drink it, don't order it." What problems does this waste phenomenon, fueled by platform subsidies, actually reflect? How should consumers, merchants, and platforms find a balance among themselves? This article takes you through the full picture of the incident, and you're also welcome to follow Front Street Coffee to chat together about the things behind beverage consumption. [more…]

The recent fierce subsidy war among food delivery platforms has given consumers a large number of free tea drink vouchers, causing chain tea shops to be flooded with orders. However, at stores like Mixue Bingcheng, a phenomenon has emerged where customers place self-pickup orders but never come to collect them, resulting in large quantities of freshly made drinks being discarded. This article sorts out the multiple reasons behind this waste: chaotic pickup scenes, order notes being overlooked, excessively long waiting times, and more. It also introduces the countermeasures stores have taken to reduce losses, while retaining relevant recommendation information for the Front Street brand. [more…]

Recently, a milk tea marketed as a "2-jin pack" has gone viral on social media, attracting a large number of consumers. The product was launched by a local tea beverage brand in Zhanjiang, priced at 18 yuan, or about 10 yuan after discounts, and has tapped into the consumer psychology of pursuing value for money with its large capacity and low price. However, along with the popularity came controversy: some consumers pointed out that 2 jin is roughly equivalent to 1000ml, and compared with the 500-700ml large cups of milk tea on the market, the actual value for money may not be outstanding, and merchants should label the capacity truthfully. In addition, similar products have already appeared in Nanning, Guangxi, and the originality of the idea has also sparked discussion. Some people are also worried that oversized milk tea may cause food waste. As coffee lovers, Front Street Coffee has also noticed the consumer trends and industry reflections behind this phenomenon. [more…]

Luckin Coffee is known for frequently launching new products, but not every new release wins market favor. The light coconut milk series has received a lukewarm response since its launch: the raw coconut light milk tea was criticized as inferior to Assam, and the raw coconut Americano was even mockingly called dishwater. To reduce waste, the brand switched to mini-sized ingredients, but with little effect. In the end, these two products were completely removed from the menu, with employees busy destroying inventory while consumers looked on with glee. Front Street Coffee takes you through the rise and fall of this product trial. [more…]

As 2023 draws to a close, it's worth looking back and counting just how many cups of coffee and milk tea you drank this year—there's a simple, blunt way to do it: see how many drink packaging bags you've stockpiled at home. Some of these bags are nicely designed, some are sturdy and durable; throwing them away feels wasteful, but keeping them takes up space, and the more they pile up, the more they become a burden. So netizens have come up with creative ideas, transforming packaging bags into storage boxes, tissue covers, commuter bags, and even journals; now that winter has arrived, they've unlocked a new skill—using coffee paper bags to make handlebar covers for electric bikes, which are windproof and save money, and can be upgraded into thermal bags for waterproof warmth. This article compiles these practical DIY ideas and includes related recommendations from Front Street Coffee to help you turn "junk" into little joys in life. [more…]

Recently, Xiangpiaopiao launched a freshly brewed light milk tea priced at 16 yuan, or 98 yuan per box, with the per-cup price nearly five times higher than its traditional products, quickly trending on social media. This new product, called "Pre-Qingming Premium Longjing Freshly Brewed Light Milk Tea," has drawn attention for using high-quality Pre-Qingming Premium Longjing tea. Some netizens argue that if the tea cost is really as high as 12 yuan as estimated, the pricing is still reasonable; but others question whether using premium Longjing for milk tea is wasteful, and worry about passing off inferior goods as superior. Official customer service responded that the tea bags carry a QR code for verification. Meanwhile, some consumers feel that at 16 yuan they still have to brew it themselves, which is not as good as buying freshly made milk tea in a store. This article will sort out the ins and outs of the incident and present the views of all parties. [more…]

Luckin Coffee's light milk tea series, which sold well last year, has recently undergone a comprehensive upgrade, with the core change being the replacement of the previous tea powder with freshly extracted tea. To this end, the brand equipped more than 20,000 stores nationwide with tea extraction machines. However, after the new products were launched, some stores wrapped this machine in plastic wrap, affixed prohibitive labels, or even left it untouched in the warehouse. What exactly is the reason that makes employees shy away from the equipment the company is vigorously promoting? From the burden of cleaning and material waste to differences in store order volumes, what kind of awkward situations has this tea extraction machine encountered in actual operations? This article takes you to find out. [more…]

In the depths of winter, a cup of hot milk tea always brings warm comfort, and major new-style tea beverage brands are rolling out winter hot drinks to win over consumers. Mixue Bingcheng recently announced the return of its upgraded Thick Taro Paste series, adding Taro Paste Mango Mango to the classic Taro Paste Warm Coconut and Thick Taro Paste Milk Tea, attracting taro paste lovers with single-digit friendly prices. However, after the new products launched, store employees complained that this frozen purple sweet potato taro paste is the hardest material to squeeze in history, even spawning its own dedicated hashtag. Some franchise owners personally recorded instructional videos on squeezing taro paste, drawing many workers to watch and submit their own attempts. This article takes you through this battle between Snow King employees and taro paste, as well as the store visit timing recommendations consumers should note. [more…]

Recently, a heated discussion about "fully labeled Chagee" has erupted on social media platforms. Customers have posted photos of takeaway cups covered with dozens of labels, which at first glance look like a deluxe toppings combo, but on closer inspection, apart from one label showing the drink name, all the rest read "this store's merch has been given away." Behind this baffling behavior is customers exploiting zero-yuan prompt items on delivery platforms to bulk-add products, causing store label printers to indiscriminately print out a pile of invalid stickers. Staff, facing a sudden "order surge" that turned out to be a false alarm, grumble that this wave of manipulation both wastes supplies and adds to their workload. So what exactly is going on? Let's take a look. [more…]

Recently, the news of a fresh master's graduate choosing to join Luckin as a part-time barista has sparked widespread discussion online. Supporters believe that no occupation is superior or inferior, and that young people should try more things; opponents feel that this is a waste of a diploma. In fact, as the number of graduate students in universities surpasses that of undergraduates, under the dual pressure of degree devaluation and economic downturn, more and more highly educated young people are turning their attention to light physical service industries such as coffee and tea drinks. They either want to escape the high-pressure, hyper-competitive office environment, or use it as a transitional job. However, is the real experience behind the bar counter of chain brands as relaxed and comfortable as imagined? This article deeply explores the multiple motivations and real dilemmas behind this phenomenon. [more…]

As the weather turns cooler, many consumers specifically note when ordering coffee or milk tea that they want it served hot. However, recently a customer at a ChaPanda store clearly left a note asking for the drink to be heated, yet received a room-temperature beverage. What angered her even more was that the staff had already noticed the mistake when handing out the order, but still packed and sent out the drink, attaching a note to explain. This incident sparked widespread discussion online: why should the customer pay for the store's mistake? Restaurant industry professionals pointed out that when an order is found to be made incorrectly, the store should bear the loss and remake it, rather than forcing the wrong item on the consumer. [more…]

When coffee stocks run low, coffee lovers start finding every possible way to cherish each gram of coffee beans. From reducing the dose and widening the water-to-coffee ratio, to rinsing and reusing filter paper, even a single coffee bean gets a careful brewing. Drip bags, capsule shells, and cold brew containers have all been given new uses. This article rounds up these both hilarious and ingenious "use every last bit" tricks, while keeping the professional coffee knowledge intact, to show you just how far coffee people will go for one more cup. [more…]

Recently, Chayan Yuese has once again become the center of public attention due to its ordering and pickup rules. Some customers at the Changsha airport store waited nearly fifty minutes before getting their drinks, questioning its cumbersome ordering process and unreasonable marketing methods, which struck a chord with many. In fact, Chayan Yuese has adjusted its ordering rules multiple times, and consumers have kept complaining. Although the company responded officially that the new rules are meant to ensure the texture of the milk foam, netizens were not convinced. This article reviews the course of the incident, the views of various parties, and the brand's response, and explores the logic and controversy behind the queuing phenomenon in the milk tea industry. [more…]

As Children's Day approaches, major chain beverage brands are rolling out limited-edition campaigns and merchandise, and 1 Dian Dian has also brought back its cute, compact mini cups for a limited time. However, the launch of these mini cups has sparked considerable controversy: customers have found that when purchasing, the system automatically shows two cups, with identical flavors, sweetness levels, and toppings, and no ability to adjust them freely or order just one. Consumers who wanted to mix flavors or share with friends were disappointed, and some customers complained that the stores provide regular long straws, making the experience less than ideal. In response to the feedback, 1 Dian Dian employees also expressed helplessness, as the company has not provided ingredient ratios for the mini cups, leaving them to simply split a medium cup of tea evenly into two cups. If they were to customize orders according to customer requests, it would not only affect service efficiency but could also lead to waste. This article will sort through the focal points of controversy surrounding this mini cup campaign and the statements from all sides. [more…]

Recently, a notice purported to be an internal all-channel delisting announcement from Chagee has been circulating on social media, drawing widespread attention and discussion among fans. The notice indicates that four ingredients—Rose Narcissus, Green Mandarin Pu'er, Rose Pu'er, and Roasted Fragrance Yellow Tea—along with eight related tea drinks, will be completely discontinued starting May 9, 2025. Among them are several popular limited-edition items such as Golden Crow Fuy [more…]

Recently, news has circulated on social media that Luckin's Raw Cheese Latte is about to be discontinued, sparking reluctance among many fans. According to employees, there is no unified discontinuation date for the product; each store will naturally stop selling it once existing materials are used up, mainly due to sluggish sales and excessive waste. The Raw Cheese Latte was once the 2022 Latte Public Test Champion, becoming popular for a time with its unique cheesy milk flavor, and also achieved impressive results through a collaboration with *JoJo's Bizarre Adventure: Stone Ocean*. However, Luckin's rapid pace of new product launches and continuous expansion of its product line have diluted the share of classic items. For consumers who love cheese flavors, employees suggest turning to the still-available Mascarpone Raw Cheese Latte. [more…]

Recently, a video of a CoCo milk tea shop employee eating watermelon while cutting it has sparked heated discussion online. The video shows the employee, while preparing ingredients for a watermelon drink, not wearing gloves, cutting off a piece and eating it directly, then continuing to process the remaining fruit. This behavior might be harmless in a home kitchen, but in a restaurant back kitchen it touches a sensitive nerve regarding food safety and operating standards. Some netizens believe that an employee daring to eat the ingredient actually proves the food is fresh, but more people are concerned about saliva contamination, food waste, and the lack of corporate rules. The manager of the shop involved responded that they are verifying the matter, but had not received authorization from headquarters to publicly announce the handling result. The incident once again pushes the hygiene management and employee operating habits of restaurant back kitchens into the focus of public opinion. [more…]

At the end of each year, Blue Bottle Coffee releases holiday-limited merchandise in Japan. This year's theme is "Delicious Gifts," featuring items such as the caramel-colored Kiyosumi Shirakawa cup and the dark caramel Kinto ceramic mug. However, after the products went on sale, many consumers found a noticeable color difference between the actual items and the official promotional images—the rich caramel color shown in the ads turned into a pale milk-tea shade once in hand. In addition, quality-control issues such as crooked logos, flaws on the cup body, and uneven coloring appeared frequently, triggering a flood of complaints and returns. The official explanation attributed the color discrepancy to the hand-glazing process and the influence of lighting during photography, but the controversy continues to intensify. [more…]

The Starbucks secret menu once led baristas to learn how to make over 170,000 customized drinks, but the extremes of personalized orders are sparking controversy. An American barista was fired for exposing a customer's 13-request order on social media, then apologized in person and settled the matter. The incident reflects the complex ordering trend fueled by TikTok, where customers pay extra fees but turn baristas into "drink-making robots," and during peak hours, it slows down service even more. This article will walk you through the full story of this uproar and focus on the issues of privacy and respect between baristas and customers. [more…]

Friends who are just getting into coffee often ask: What are "staple beans"? Why are they called that? For beginners, facing a dazzling array of coffee varieties, they often don't know where to start—they want to try different flavors, but worry about wasting money if they buy too much. Staple beans, with their small packaging, affordable price, and diverse varieties, happen to solve this problem. Front Street Coffee has selected the most representative flavor beans from major producing regions around the world and launched a 100g tasting-size staple bean series, covering eight classic origins including Ethiopia Yirgacheffe, Indonesia Mandheling, and Costa Rica Tarrazu. This article will analyze each bean's origin background, variety characteristics, and brewing suggestions one by one, and further explore the selection logic and blending options for espresso beans, helping coffee lovers find the cup that suits them. [more…]