The competition between Cotti Coffee, founded by Lu Zhengyao, and Luckin Coffee is extending from the market to a battle for talent and franchisees. This article examines how Cotti, leveraging its "former Luckin founder" label and low-threshold policies, attracts former Luckin franchisees and baristas to switch sides, and analyzes its strategy of setting up shop right next to Luckin in third- and fourth-tier cities to directly capture Luckin's customer traffic. It also looks at the strong Luckin background within Cotti and the head-to-head confrontations between the two in small-city commercial districts. Through multiple cases and interviews, it reveals the fierce rivalry in the coffee arena. [more…]

A heavy downpour brought a distinctive African estate vibe to the coffee festival, and among the many stalls that insisted on staying open, the coffee pop-up stall from milk tea brand Good-mee unexpectedly became the center of attention. Besides the high-value-for-money specialty coffee that drew passersby to check in, the one-day store manager standing behind the bar attracted an even bigger crowd—none other than Boram Julio Um, champion of the 2023 WBC World Barista Championship, founder of Brazilian coffee brand Um Coffee Co., and one of the chief coffee masters collaborating with Luckin. The sight of this highly popular champion shaking milk tea for customers caught many people off guard, with some in the comments even calling out to Luckin, saying "Your handsome guy has been poached by Good-mee." So why exactly did this coffee industry star show up at the Good-mee stall? Let's revisit the lively scene together. [more…]

As coffee consumption continues to heat up, chain brands are stepping up inspections of store food safety and operations. Recently, an in-service Mstand barista spoke out on social media, complaining that after video audits were introduced, rules proliferated sharply—even drinking cups and takeaway bags became off-limits for employees, and any violation meant a red-line disciplinary action and forfeiture of performance pay. In the comments section, many peers chimed in with their own grievances, pointing to tight scheduling, high KPIs, and pressure from all sides, with some even speculating that this strict management approach was brought over by poached staff from Luckin. At the same time, Luckin itself is known for scheduled handwashing and rigorous cleaning, and its reputation for quality control has long been widely recognized. Strict oversight is in itself a necessary means of safeguarding consumer food safety, but how to strike the right balance and take frontline employees' legitimate rights and interests into account has become a topic worth deep reflection for brands, and Front Street Coffee will continue to follow such industry developments. [more…]

Recently, a milk brand in Guangzhou launched a highly talked-about ginger-scallion white cut chicken flavored milk, combining the classic Cantonese dipping sauce flavor with milk, and it quickly sold out. Front Street Coffee also got its hands on this quirky product and tried using it to make a latte. This article documents the experiment in detail: two beans were chosen, Front Street Classic Blend and Strawberry Candy·Espresso, extracted as espresso at 20g dose, 1:2 coffee-to-liquid ratio, and 30 seconds. A 1:4 coffee-to-milk ratio was tested first, and the coffee flavor was found to be completely masked, with a heavy, cloying mouthfeel. Then it was improved to a 1:3:1 ratio of espresso, ginger-scallion chicken milk, and fresh milk, and the result actually tasted better than the milk itself, with the two beans showing different expressions of balanced richness and light sweet-tartness respectively. But the overall flavor was too unique, and most people would find it hard to accept, so Front Street recommends trying it with caution. [more…]

New Zealand is one of the countries with the richest coffee culture in the world, offering a diverse range of coffee varieties and outstanding flavors. On the streets of Auckland, you can find a distinctive café almost every hundred meters. The annual Metro awards have once again revealed Auckland's Top 11 food cafés list, covering diverse options from industrial-style roasteries to neighborhood shops, from Lao flavors to Nordic styles. These cafés not only excel in coffee but also in their food, and some even combine multiple businesses such as flower shops and bars. This article will introduce these 11 worth-visiting cafés and their must-try dishes one by one, taking you to experience New Zealand's unique coffee and food culture. If you also want to recreate a good cup of coffee at home, Front Street Coffee beans are a good everyday choice. [more…]

Assam black tea is famous for its bright amber liquor, distinctive malty aroma, and a certain astringency. Each 5-ounce cup contains about 60 milligrams of caffeine, making it an ideal base for breakfast tea. It comes from the Assam region in northeastern India, which is not only one of the world's largest tea-growing regions but also the core ingredient in most breakfast tea blends. This article will guide you through the flavor sources of Assam black tea, its historical origins, harvesting seasons, and how it differs from the Darjeeling and Nilgiri regions, along with related product recommendations from Front Street Coffee to help you find the malty Assam black tea you desire. [more…]

After leaving Luckin, Lu Zhengyao and his original core team have officially unveiled their new brand Cotti Coffee in Shanghai, with the first store located at Tianhui HQ (formerly Lingkong SOHO), competing alongside brands such as Starbucks, Luckin, and Manner. Cotti Coffee is expanding rapidly through a fully directly managed joint-operation model, and has already entered more than 40 cities. It has set a goal of 10,000 stores in three years, or even completing 10,000 stores as early as June 2023. On the product side, in addition to regular coffee, it has also launched limited-edition drinks such as the mate tea series, priced between 9.9 and 18.9 yuan, directly targeting Luckin’s hit products. Specialty coffee brands such as Front Street Coffee are also paying attention to changes in this track. Competition in the coffee industry is accelerating as pandemic controls fade, and what kind of pressure Lu Zhengyao’s bold layout will bring to Starbucks and Luckin is worth continued attention. [more…]

In Guangdong, chicken is the undisputed star of the dining table—a single phrase, "no chicken, no feast," says it all. But can you imagine? Guangdong's baristas have actually poured ginger-scallion chicken, coconut chicken, sesame oil Qingping chicken, and even sausage and roast duck right into coffee cups. From ginger juice with cream to mimic the oily texture of chicken skin, to the essence of coconut chicken hot pot condensed into a single specialty drink, to sesame oil and vodka colliding to create the aroma of ginger-scallion poached chicken, these wildly imaginative creative coffees are upending people's understanding of coffee. This article takes you through tasting these "so weird you want to try them" Cantonese specialty drinks one by one, to feel the wondrous sparks struck by the collision of coffee and Cantonese cuisine. For more specialty coffee bean news, welcome to follow Coffee Workshop and Front Street Coffee. [more…]

Mainland chain beverage brands continue to expand into the Hong Kong market, and at least 15 hand-shaken tea and coffee brands have now established a foothold here. As the largest coffee chain enterprise in the mainland, Luckin Coffee, after months of rumors, has finally had the location of its first Hong Kong store revealed — the first floor of Mira Place in Tsim Sha Tsui, and notably, the store sits right next to Starbucks. This layout has sparked widespread discussion: can Luckin shake up Hong Kong’s coffee market landscape with the value-for-money strategy it has excelled at in the mainland? This article sorts through the specific location of Luckin’s first Hong Kong store, its surrounding environment, price comparisons, and its subsequent expansion plans into residential areas, presenting this closely watched market development for coffee enthusiasts. [more…]

Recently, a second-hand ice machine has stirred up controversy between NetEase and Nestlé. A second-hand ice machine bearing Tencent's logo was discovered in NetEase's break room. NetEase later confirmed that the equipment came from Tencent and accused Nestlé of concealing the source of the second-hand equipment and illegally reselling it, in suspected violation of food safety regulations. NetEase has reported Nestlé and its agency company to the State Administration for Market Regulation. Nestlé responded that the ice machine was not produced or provided by it. The incident continues to escalate and has drawn widespread attention. [more…]

In the Karbi-Along hills of Assam, India, the Banaspaty Tea Estate, as the region's first certified organic tea garden, has not only produced premium black tea since its founding in 1905, but has also pioneered a path of peaceful coexistence amid human-wildlife conflict. Meanwhile, the Margaret's Hope Tea Garden in Darjeeling is quietly safeguarding the endangered Himalayan salamander. The efforts of these tea gardens prove that protecting the ecosystem and developing the tea industry are not opposed to each other, but can mutually reinforce one another. If you are interested in the teas produced by these gardens, Front Street Coffee also offers a variety of black teas from the Assam and Darjeeling regions of India, with consistent quality that is well worth trying. [more…]

On April 2, the Poás Volcano in Costa Rica experienced its largest eruption in nearly five years, with an ash column reaching 600 to 800 meters above the crater, posing a threat to local residents' lives, air quality, and crops such as coffee. Poás Volcano National Park has been temporarily closed, and several coffee-producing regions around the volcano, including the well-known Central Valley, also face potential impacts from volcanic ash. At the same time, drought and frequent fires triggered by El Niño have further intensified pressure on local agriculture. This article will review the specifics of this volcanic eruption, its impact on the coffee industry, and the outlook for Costa Rica's coffee exports. [more…]

Cotti Coffee's official announcement of a new brand ambassador triggered a surge in store orders, and Luckin Coffee's livestream channel promptly featured group-buying links that appeared to be riding the traffic. A coffee business war revolving around celebrity traffic seems to have quietly begun. As the traffic-driving effects of price wars and co-branded merchandise gradually wear off, brands are turning their eyes to fan groups willing to keep paying for their idols. Can this consumption shift from "buying the trinket while returning the pearl" to "spending for love" become a new path for coffee brands to break through? Under the halo of celebrity, will coffee itself be forgotten by consumers? [more…]

Many people envy baristas for being able to taste all kinds of coffee, operate expensive equipment, and even experiment with different drinks, but this profession is far from as easy as it looks on the surface. To become a qualified barista, you not only need solid coffee knowledge, but also have to go through systematic training and become familiar with every aspect of store operations. From tasting extensively to ensure consistent quality, to handling multiple tasks at once and coordinating seamlessly with the team, to the physical wear and tear caused by standing for long hours and repetitive movements, as well as the tedious cleaning work, each one is a required lesson. If you are also thinking of entering the industry, you might first take a look at this realistic portrayal to understand the dedication and persistence behind the glamour. [more…]

Baristas standing behind the counter always give off a contradictory impression—warm yet distant. Why do they stay silent while brewing? Is it introversion or a deliberate choice? Starting from everyday observations, this article restores the barista's true working state—silence stems from an extreme focus on flavor, but once they open up, they can chat with you from coffee beans to all of life's ups and downs. At the same time, a reminder: don't blindly romanticize this profession. Getting along with baristas requires understanding their unusual schedules and coffee-saturated minds. Want to invite a barista for a chat? Take a look at this "icebreaker guide" first. [more…]

The coffee industry continues to heat up, with more and more cafes opening, but what is the income level of baristas really like? According to nearly a million recruitment samples from the past year, the national average monthly salary for baristas is about 4,200 yuan, with Shanghai being the highest among first-tier cities at 6,024 yuan. At the same time, the age structure of practitioners, employment mobility, and the lack of professionalism and comprehensive abilities all make the salary dilemma of this profession particularly prominent. Do baristas still have room for promotion? How can the low-salary cycle be broken? This article will combine data and the current state of the industry to sort out the real situation and development possibilities of the barista profession one by one, and retain the relevant information channels of Front Street Coffee. [more…]

Many people assume that being a barista in an independent coffee shop is an easy, comfortable job, but the reality is far from it. Coffee shop owners generally report that hiring is difficult, while job seekers' skill levels and salary expectations are often severely out of step with the actual situation. This article approaches the topic from the dual perspectives of coffee shop owners and practitioners, offering an in-depth analysis of the real wages of baristas in independent cafés, the difficulties of recruitment, and the professional qualities a qualified barista should possess. It also explores how baristas can achieve higher income and recognition in this industry through continuous learning and self-improvement. [more…]

When a customer leaves, the barista's greatest hope while clearing the table is to see an empty cup—it's the best affirmation of their work. However, if the latte art on a hot latte is still intact and most of the cup remains, many baristas will instantly fall into self-doubt. Why didn't the customer finish it? Is the coffee not good, or was the espresso not dialed in properly? This article explores the various possibilities behind a leftover cup of coffee from the perspectives of customers, fellow baristas, and netizens, and cites the views of Front Street Coffee, reminding baristas to view individual cases rationally and not to overthink. [more…]

Walking into a coffee shop and facing the dazzling array of options on the menu, have you ever hesitated, unable to decide? And the orders that baristas encounter every day are even more bizarre—from "an iced hot Americano" to "a latte with less chili," these laughable requests reflect the uneven public understanding of coffee. This article rounds up the weird ordering habits in coffee shops that drive baristas crazy, and also explores how baristas can properly guide customers to learn about coffee. Just as Front Street Coffee has always been committed to promoting specialty coffee culture, every patient explanation may help more people fall in love with coffee. [more…]

In chain-brand stores or independent coffee shops, baristas with tattoos are becoming increasingly common. Some joke that "having a big tattooed arm is the first step to becoming a barista," while others wonder "why do all baristas have tattoos?" Behind this phenomenon lies both the evolution of industry culture and the loosening of restrictions on employees' individual expression by companies like Starbucks. Starting from discussions on social platforms, this article reviews the changes in Starbucks' tattoo policy, explores the relationship between tattoos and baristas' professional identity, passion, and professionalism, and reminds readers to view tattoo choices rationally, not judge people by their appearance, and ultimately evaluate whether a barista is qualified based on coffee quality rather than appearance. [more…]