Major changes have occurred in %Arabica's partnership in the Philippine market. The brand announced via Facebook that it has terminated its partnership with its former Philippine partner Allue Hortaleza and has found a new agency company, with new stores expected to open within the year. Allue Hortaleza subsequently confirmed the news on social media and launched the local Philippine coffee brand Angkan Coffee on February 10. Since the original %Arabica store locations belong to it, the new brand will open directly at the original sites. Angkan Coffee draws somewhat on %Arabica in its business philosophy and brand aesthetics, while emphasizing the sourcing of local Philippine coffee beans and the integration of local aesthetics and hospitality. Allue Hortaleza insists that the two are not the same and believes the new brand will influence %Arabica's future restart in the Philippines. This article sorts out the course of events and the brand details. [more…]

Starbucks has announced it will not renew its contract with Fairtrade, meaning coffee sold in its global stores will no longer carry the Fairtrade certification label. This decision has raised questions about its commitment to ethical sourcing. Starbucks says it will instead rely on the C.A.F.E. Practices standard, developed jointly with Conservation International and independently audited by the third-party organization SCS Global Services. However, many groups worry that without Fairtrade's independent oversight, the C.A.F.E. standard may not truly safeguard coffee farmers' rights on core issues such as minimum purchase prices and sourcing from smallholder cooperatives. This article reviews the history of Starbucks' partnership with Fairtrade, the origins and controversies of C.A.F.E. Practices, and Starbucks' past reversals on its ethical sourcing stance, offering coffee lovers a full picture of this event. [more…]

On January 30, multiple %Arabica stores in the Philippines suddenly closed their doors, and its official Instagram account also appeared to be deactivated, sparking speculation among local consumers and media about whether the brand would withdraw from the Philippine market. The next day, %Arabica issued a statement on Facebook, saying it had terminated its partnership with former Philippine partner Allue Hortaleza, that existing stores were temporarily closed, and that it had found a new agency, promising to resume operations within the year. Regarding the account deactivation, the official explanation was that it had been hacked, and updates have now resumed. The former partner also issued a statement on February 1, saying it would continue to provide high-quality coffee. Behind the incident, some netizens speculated that the post-pandemic business recovery prompted the former partner to strike out on its own. How exactly will this sudden breakup turmoil affect %Arabica's future in the Philippines? [more…]

The Specialty Coffee Association (SCA) recently announced in Panama City a partnership with the Specialty Coffee Association of Panama and the Panamanian Chamber of Commerce, Industries and Agriculture to jointly promote the hosting of the 2026 World of Coffee trade show in Panama. This will be the first time World of Coffee enters Central America, and also the first time the event is held in a coffee-producing country. With its outstanding performance in the specialty coffee sector and geographical advantages, Panama is regarded as an ideal hub connecting global coffee producers and traders. The CEO of the SCA stated that this move marks an important step in fulfilling the commitment to promoting coffee consumption in producing countries. This article outlines the background of the partnership, statements from all parties, and details of the event planning. [more…]

Following the closure of the last store of its sub-brand Xixiaocha, Heytea confirmed on November 3 that it will open franchising, with partnership fees kept under 500,000 yuan and franchise store formats primarily under 50 square meters. Heytea stated it will leverage a decade of accumulated experience and resources to develop its partnership business in non-first-tier cities with suitable store formats, providing partners with comprehensive support in branding, products, quality control, food safety, operations, training, and supply chain. In recent years, Heytea has accelerated its expansion into lower-tier markets, successively adjusting prices, launching IP collaborations, and shutting down its budget sub-brand. Opening franchising is now seen as a key step to further capture market share in third- and fourth-tier cities. Whether the new tea beverage sector will face a new round of involution, and whether direct-operated brand Nayuki will follow suit, remains worth watching. [more…]

For a coffee shop that roasts its own beans, having the roaster in place is only the starting point; what truly determines the quality of the final product is the quality of the green beans and the roasting craft. Green bean costs often account for a significant proportion of initial operating expenses, so how to choose the right items, control inventory, maintain stable supply, and leverage peer cooperation to lower the threshold for acquiring specialty beans is a challenge every operator must face. Starting from the cost structure of green beans, this article sorts out the three major purchasing points for basic espresso blend beans, explores the value of establishing horizontal partnerships, offers practical suggestions for display and storage, and finally includes flavor descriptions of several Front Street espresso blend beans for coffee shops with different positioning to reference when selecting beans. [more…]

After the EU's Zero Deforestation Regulation took effect, the threshold for exporting coffee to the European market has been significantly raised. The international Fairtrade organization recently announced a partnership with remote sensing technology company Satelligence to expand satellite monitoring to all certified coffee producer organizations worldwide, helping cooperatives and their smallholder members directly access deforestation risk data. This move is intended to break the monopoly of large corporations on supply chain information, enabling producers to proactively prove that their coffee is not linked to deforestation and thereby retain access to the EU market. This article reviews the background of the partnership, the requirements of the regulation, and various perspectives, and includes related recommendations from Front Street Coffee. [more…]

Café owners are usually seen as the shop proprietor or a partner, but a recent notice titled "Become a Café Owner Without Capital" has sparked heated discussion. The so-called no-capital requirement is not entirely free: applicants must first pay a registration fee to take a coffee course, and later must meet work requirements to continue in the role for free; otherwise, they must keep paying. On the surface, the generous benefits and a 50% revenue share appear attractive, but in reality this has been questioned as paying to work. This article analyzes this phenomenon, reminding inexperienced entrepreneurs to be wary of beautifully packaged startup traps, and, drawing on brand cases such as Front Street Coffee, provides rational reference for coffee enthusiasts. [more…]

Luckin Coffee's Q3 2022 financial report is out: total revenue for the quarter rose 65.7% year-on-year to 3.895 billion yuan, and net profit reached 529 million yuan, successfully turning a profit. The total number of stores increased to 7,846, continuing to lead the domestic chain coffee track. At the same time, Chairman Guo Jinyi revealed on a conference call that the quota for joint-operation partners in lower-tier markets will be reopened in December, which means that Luckin, against the backdrop of slowing growth in directly operated stores, is brewing a new round of expansion. Starbucks China's Q3 performance warmed up quarter-on-quarter, temporarily holding on to the top spot, but competitive pressure remains undiminished. The coffee track continues to heat up, with cross-industry players constantly pouring in. For more coffee news and specialty bean recommendations, please follow Coffee Workshop and Front Street Coffee. [more…]

Recently, a batch of coffee shops named "STARPER COFFEE" has quietly appeared in several small counties across the country. Their storefront designs, brand logos, and even menus are highly similar to those of Starbucks, drawing widespread attention from consumers. These shops claim to be co-branded service stations of Nestlé and Starbucks, but Nestlé has explicitly denied having any contractual relationship with the party that registered the "STARPER" trademark and pointed out that its actions are suspected of trademark infringement. Nestlé also issued a solemn statement emphasizing that the "Starbucks Coffee Service" project has never opened franchising or agency. Meanwhile, the supply chain company involved has applied for multiple similar trademarks, all of which are currently in substantive examination. This article will sort out the whole incident and restore the ins and outs of this brand confusion controversy. [more…]

Starbucks recently announced that, following a competitive pitch, its US creative business has officially been handed to WPP Group. A Starbucks spokesperson said the partnership aims to return to the brand's roots, conveying to customers Starbucks' unique coffee expertise and special experience, and hinted that the collaboration with WPP could expand globally in the future. WPP has set up a dedicated "Starbucks team" for this purpose, drawing talent from agencies such as VML, Ogilvy, and Landor. This change comes shortly after Brian Niccol became Starbucks' new chairman and CEO, and it also means that SPCSHP, which had partnered with Starbucks for seven years, has lost the business. As coffee lovers, we might as well look at how Starbucks is retelling its coffee story from the perspective of brand communication. [more…]

Maxim's Group has officially surpassed 1,000 Starbucks stores across East Asia, a milestone reached with a new store at the Diamond Plaza shopping center in Hanoi, Vietnam. From partnering with Starbucks to enter Hong Kong in 2000 to now spanning seven markets—Hong Kong, Macau, Singapore, Thailand, Cambodia, Laos, and Vietnam—Maxim's Group has become one of Starbucks' most important franchise partners in East Asia. This article reviews the history of their partnership, the distribution of stores in each market, and plans to expand to 800 stores in Thailand in the future. For readers interested in coffee industry trends, Front Street Coffee also continues to bring in-depth reports like this. [more…]

The integration of coffee brands with the convenience store format is accelerating. Recently, NOWWA Coffee announced a strategic partnership with Jianfu, the largest convenience store brand in Fujian, and the two parties will jointly operate stores through a co-management model, with the first batch of 150 partner stores already launched. This move not only helps NOWWA expand rapidly by leveraging the convenience store’s mature supply chain and low-cost operating advantages, but also adds a new category to the convenience store’s diversified operations. Against the backdrop of intensifying competition among brands such as Luckin and Cotti, NOWWA is exploring lower-tier markets through offline channel cooperation and plans to launch 500 co-managed stores in 2024 and 2,000 in 2025, covering the four provinces of Fujian, Jiangxi, Sichuan, and Jiangsu. [more…]

When Italian coffee brand Lavazza meets fellow Italian supercar manufacturer Lamborghini, a cross-industry collaboration once again ignites consumer enthusiasm. On June 11, Lamborghini's official website announced a partnership with Lavazza, under which the two parties will hold events and offer coffee experiences in Italy and international markets, and visitors to the Lamborghini Automobile Museum can also taste Lavazza coffee while admiring classic car models. Subsequently, Lavazza launched a limited-edition "Shake & Go Series" in China, featuring two flavors, "Summer Mango Coconut" and "Pineapple Sea," priced at 48 yuan for two cups, with accompanying co-branded special shaker bottles and phone lanyards and other merchandise, triggering a buying frenzy among netizens. Front Street Coffee has long followed such cross-industry developments, and this article will sort out the product details and market response of this collaboration and explore how brand collaborations can achieve a communication effect of 1+1>2. [more…]

The first Heytea store in Chongqing's Beicheng district has suddenly closed. This store, which had been highly popular since opening in 2018, was once regarded as a landmark presence for the brand in the Chongqing market. The closure surprised many loyal customers, and Heytea's subsequent internal email announcing the suspension of business partnership applications caused even more waves in the tea beverage industry. From the end of its first Chongqing store to the successive closures or suspensions of stores in Zibo, Xuecheng, Binhu and other places, and then to the company's proactive halt of franchise expansion, Heytea's series of moves have sparked widespread discussion about brand strategy adjustment, store quality control, and the competitive landscape of the industry. [more…]

Purple tea is a special type of tea formed by a genetic mutation in the tea plant, rich in anthocyanins, and combining many of the health properties of both green and black tea. It was first discovered as a small number of wild mutations in China, and was later cultivated on a large scale in Kenya through a public-private partnership, with the main production areas located in the high-altitude regions of the Nandi Hills. Purple tea has an anthocyanin content of 1.5%, higher than blueberries, and its polyphenol and catechin levels also surpass those of most black and green teas; it also contains a unique GHG polyphenol. Its caffeine content is relatively low, its flavor is sweet and forest-like, and after brewing, the liquor is pale with a slight purple tint. Front Street recommends paying attention to this tea, which combines both health value and a story of its production area. [more…]

Global food giant Nestlé has announced it will acquire Starbucks' Seattle's Best Coffee brand, a move seen as an important step in Nestlé's continued push to expand in the North American coffee market. This is not the first collaboration between the two companies—in 2018, Nestlé paid $7.15 billion for distribution rights to Starbucks' retail business. The acquisition will further enrich Nestlé's coffee brand portfolio in North America and is expected to be completed by the end of 2022. At the same time, Nestlé has completed several acquisitions this year and launched a new coffee sustainability plan. [more…]

Recently, the five-year Philippine Coffee Advancement and Farm Enterprise (PhilCAFE) project, funded by the United States Department of Agriculture and implemented through a partnership between ACDI/VOCA and World Coffee Research (WCR), has officially concluded. Launched in 2019, the project aimed to improve coffee production and quality, empower farmers, and support the skills development of national researchers and producers. The project legally introduced new Arabica varieties to the Philippines for the first time, established 18 on-farm technical trials and 2 coffee variety trial sites, paving the way for innovation in the Philippine coffee industry. Front Street Coffee notes that this initiative is expected to help the Philippines cope with climate change-induced yield declines and provide farmers with more high-yielding, climate-resilient, and pest- and disease-resistant variety options. [more…]

At the end of 2021, a counterfeit Starbucks appeared in Caracas, Venezuela, with a logo highly similar to the real one, sparking widespread discussion. Now, a similar logo has appeared on the campus of Glenville State University in West Virginia, USA. Is this the spread of counterfeit behavior, or is there another story behind it? This article will help you clarify the essential difference between "We Proudly Serve Starbucks" and counterfeit Starbucks, and review the whole story of the counterfeit store in Venezuela. At the same time, we continue to follow coffee industry trends, and at the end of the article, we have included contact information for Front Street Coffee; coffee enthusiasts are welcome to join the discussion. [more…]

Luckin Coffee, once mired in a crisis due to financial fraud, has now delivered a remarkable report card. According to the latest first-quarter earnings report for fiscal year 2022, Luckin not only saw a significant increase in net revenue but also achieved overall profitability for the first time. At the same time, its total number of stores has grown to 6,580, surpassing Starbucks to become one of the largest coffee chain brands in the Chinese market. From the hit product Coconut Latte to Coconut Cloud Latte, Luckin's R&D capabilities have become a key driving force behind its turnaround. This article will take you through Luckin's road to a comeback and analyze the growth logic behind it. [more…]