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Americanos Coffee: Shanghai Shop Sells a 5-Liter Americano Bucket for 49.9 Yuan

May 30, 2024
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What Is the 5-Liter Americano Coffee Bucket About?

A coffee shop in Shanghai has started selling a 5-liter Americanos coffee bucket priced at 49.9 yuan. It holds 20 shots of espresso and was made for sharing, not for one person to finish alone. The store says regulars were already buying several 1-liter bottles at once, so a larger format offered them a simpler option for offices and gatherings.

The product reflects a wider pattern in Chinese coffee retail, where extra-large cups and 1-liter packs have grown as consumers look for value. Because the bucket carries a high americano coffee caffeine load, the shop advises against drinking it solo. Online reaction has largely focused on the size and the price rather than on flavor or origin.

In recent years, as consumers' pursuit of value for money has grown stronger, coffee shop owners have been rolling out large-capacity products to meet market demand. A coffee shop in Shanghai recently launched a 5-liter Americano priced at 49.9 yuan, containing 20 espressos, sparking widespread discussion among netizens. This product is designed for multi-person sharing scenarios, offering a convenient option for office overtime and gatherings, while its striking visual impact also draws attention to the store. From extra-large cups to 1-liter packs, and now to 5-liter buckets, XL-size coffee is gradually becoming a new trend against the backdrop of consumption downgrading. This article will walk you through the details of this product, netizen reactions, and related recommendations from the Front Street brand.

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Today's consumers increasingly prioritize value for money when choosing drinks, and office workers especially crave affordable, large cups of "life-saving coffee," so coffee shop owners have been responding to demand by successively launching extra-large Americanos, 1-liter Americanos, and similar products.

However, if the entire office is working overtime and everyone needs caffeine to stay alert, even buying a 1-liter Americano would require several cups to go around. At times like this, one might think: if only there were an Americano with a capacity close to that of a bottled water dispenser—buy one bucket and everyone's needs are met. How convenient that would be.

One coffee shop owner seems to have heard consumers' wishes and recently launched a 5-liter Americano. It is reported that this bucket, priced at 49.9 yuan, contains 20 espressos. Due to its rather high caffeine content, and considering the reasonable intake for adults, it is not recommended for a single person to drink it all at once—it is better suited for multi-person occasions such as offices and gatherings.

The shop explained that the original intention behind launching this extra-large bucket Americano was that some customers would buy several bottles of 1-liter Americano at once. Based on this demand, the store created a 5-liter version to provide a more convenient option for consumers who need large quantities of coffee.

Many netizens expressed amazement upon seeing this big bucket of dark coffee, never imagining that Americano could be sold by the bucket like soy sauce—"I used to get soy sauce by the ladle as a kid; now I get coffee by the ladle as an adult." Others focused on the price: calculating by a large 500ml cup of Americano, this big bucket is equivalent to 10 cups of Americano, averaging just 4.99 yuan per cup—"Great value, enough for 10 people," "The cost-performance is decent."

Moreover, some people see buying a bucket for company team-building or friends' gatherings and sharing it among a few people as "a great choice for group enjoyment." Even "lone wolves" agree that for health reasons, a 5-liter Americano is indeed not suitable for one person to finish in one sitting, but if you drink one cup a day for a week straight, it's far more cost-effective than buying a 9.9-yuan cup every day.

With consumption downgrading, "XL-size coffee" has gradually gained popularity in recent years, welcomed by coffee consumers who value economy and affordability. Coffee shop owners, responding to customer demand, have continuously upgraded capacities—from extra-large cups to 1-liter, 1.5-liter, and now 5-liter packs—focusing on "large volume, low price" to offer customers diverse choices.

At the same time, when a 5-liter Americano appears on the bar counter, the visual impact is enough to attract customers' attention, making them curious with guesses like "Can it be finished?" or "Will it go to waste?"—thereby bringing attention and buzz to the store.

5-Liter Bucket Americano Appears in a Shanghai Coffee Shop, 20 Shots Priced at 49.9 Yuan Sparks Heated Discussion

It is understood that since the product launched, quite a few people have placed orders. However, according to staff, most buyers currently choose delivery orders or errand services, and very few come to pick it up in person. Perhaps this "monstrous" bucket of Americano is too shocking and weighs a ton—that's probably why no one is walking down the street carrying it yet.

Image source: Internet

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The above content is compiled by CoffeeHunters, a coffee news website.

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