How does this cookie cup coffee combo work?
M Stand has launched a limited Combo set built around edible cups, pairing a medium-roast Ethiopian blend with two drinks. One black oat-fiber cup holds hot Americano, a white original-flavor cup holds hot Latte, so a single bean is served two ways. The set is only available on-site, not for delivery, and online reaction has been split over how the cup itself tastes and chews.
The oat-fiber cup bodies come in original and cocoa flavors, and the brand advises finishing the coffee before eating the cup to avoid spills. Many coffee enthusiasts on social platforms call the texture dry and hard like paper, hard to swallow, with some reporting mouth cuts. It follows M Stand's earlier oat cookie latte, which replaced the cup with a firm oat chocolate cookie.
M Stand once went viral online with an oat cookie latte that could be eaten together with the cup. Now the brand has innovated further on this basis, pairing it with a medium-roast Ethiopian blend to launch a limited Combo, achieving one bean, two ways to drink. The black-and-white edible cups respectively hold hot Americano and hot Latte; the cup bodies are made from oat fiber grains, with the white cup being original flavor and the black cup cocoa flavor. However, this new product, which needs to be enjoyed on-site and cannot be delivered, has sparked polarized reviews on social platforms—beyond the coffee's taste being a focus, the texture of the oat cup itself has become a hot topic of discussion, with many netizens complaining that it is dry and hard like paper, difficult to swallow, and some even getting their mouths cut.
▲ Click to follow | Daily specialty coffee culture magazine Coffee Workshop Surely many coffee enthusiasts still remember that M Stand once had an oat cookie latte that could be eaten together with the "cup", which set off a craze online. That product replaced the regular coffee cup with a firm oat chocolate cookie, filled with freshly made hot milk coffee, allowing customers to eat the cup after finishing the coffee, offering a unique consumption experience.
Recently, M Stand has made further efforts on this "edible coffee cup", selecting a medium-roast Ethiopian blend coffee bean to bring an upgraded version: a limited Combo, achieving one bean, two ways to drink. To distinguish the two coffees, M Stand has also put thought into corresponding designs for the edible cup part, with one black and one white used respectively for hot Americano and hot Latte. The cup body material is oat fiber grains, with the white version being original flavor and the black version cocoa flavor. Considering potential spillage issues, the brand still recommends that consumers finish all the coffee first, and then enjoy the cup.
Being able to taste new beans, catch up with the current popular Combo set format in the specialty coffee circle, drink two different coffees at once, and experience the fun of gnawing on the cup after drinking the coffee—M Stand's launch of one bean, two ways to drink can be said to satisfy multiple consumer expectations at once, naturally making many players who love trying new things full of anticipation and successfully planting the seed. However, constrained by the Combo presentation format, this dual coffee that is eaten together with the cup cannot be packaged for delivery and can only be enjoyed on-site in the store. So this weekend, many office workers taking a break to relax invited friends to go to M Stand to "pull the grass", and various Combo pictures suitable for photos kept appearing on social platforms, keeping this new product active in related topics.
And when it comes to eating the coffee cup, netizens have shown their own tricks. Some put on gloves after drinking the coffee and focus on gnawing the cup; some can't wait and gnaw while drinking; others are too full from the coffee to eat it, so they simply pack the cup to take away, embodying the idea of "if you can't eat it, doggy bag it".
It is worth mentioning that, possibly out of concern that the edible cup might soften or break after being soaked in coffee liquid, the oat cup used in M Stand's new product this time adopts the method of compressed biscuits, making the cup body look thinner but also sturdier, so gnawing it is particularly laborious. Since the selling point is one bean, two ways to drink that can be eaten together with the cup, compared to the taste of the coffee inside, many people actually care more about "whether the cup is tasty" and "whether it's worth rushing for". Thus, in many review posts, besides exchanges about the flavors of the two coffees, this limited Combo's oat cup has also received a wave of complaints: "The cup tastes like plastic…" "No flavor, no oil, dry enough" "The cup smells like chicken feed" "I tried hard to gnaw a few bites of the cup, then gave up" "The oat cup is just a gimmick, dry and hard, like eating paper" "How hard is this oat cup? So hard it poked a hole in my upper palate, and it kept bleeding"
As one netizen said, the combination of edible cup plus Combo is indeed quite interesting, and you can drink Americano and Latte made from the same bean at once. Rather than spending one portion of money for two cups of coffee, it's more like paying for the experience. But when asked if they would repurchase, everyone generally feels that trying it once is enough. Image source: Xiaohongshu Disclaimer: Some images in this article are from the internet. For some content on the website such as images, we will respect the original copyright and indicate the source, but due to the large quantity, there may be individual graphics and texts that have not been credited in time; please forgive us. If the original author has any disputes, they can contact the website for handling, and once verified, we will correct it immediately. Compiled and edited by "Coffee Workshop", please indicate when reprinting; if there is infringement, please inform for deletion, thank you~!
The above content is compiled by CoffeeHunters, a coffee news website.
