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Luckin Coffee Store Incident: Customer Abuses Staff Over Queue

November 28, 2025
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What happened at the Luckin Coffee store in Hangzhou?

A surveillance video from a Luckin Coffee store in Hangzhou, Zhejiang, shows a customer verbally abusing staff after a queue-jumping request was refused. The customer had waited 25 minutes, demanded priority service, and reacted with insults about the employees' education and appearance. Both staff members stayed calm, and the employees involved have filed a police report, hoping to show that insulting others carries a cost.

The store makes drinks strictly in the order that orders are received, so the customer's request broke the normal queue. The video drew wide discussion online, with many people praising the staff's professionalism and suggesting the brand recognize them. The incident also highlights the pressures coffee store workers face and the growing expectation that abusive behavior toward service staff has consequences.

Recently, a surveillance video from a Luckin Coffee store in Hangzhou, Zhejiang has gone viral online. The video shows a customer who, after waiting 25 minutes, demanded that staff prioritize making their drink. After being refused, the customer lost control of their emotions and verbally attacked the staff, even mocking their education level and appearance. Unexpectedly, the two staff members remained calm and restrained throughout, responding with a peaceful attitude. The incident sparked widespread discussion among netizens, with many praising the staff's professionalism and some suggesting the brand should give them a "consolation award." The employees involved stated they have filed a police report, hoping to make more people aware that insulting others comes at a cost.

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Recently, a video titled "Customer hurls abuse at staff after queue-jumping request is rejected" spread rapidly online, drawing widespread attention and discussion from netizens.

It is understood that this viral surveillance video was filmed at a Luckin Coffee store in Hangzhou, Zhejiang. From the video, it can be clearly heard that after waiting 25 minutes, a customer demanded that staff make their drink first. The staff member handling the situation responded "we've already made yours for you," and further explained that all drinks in the store are made strictly in the order that orders are received.

However, this consumer, who was unable to get priority treatment, was dissatisfied with the store staff's approach and suddenly became agitated, beginning to insult the staff with phrases like "you only finished middle school" and "look at how you look," attacking their education level and appearance, and continued to provoke them with remarks such as "I just want to argue with you! I just don't like you."

What was quite unexpected was that despite the customer's emotional outburst and fierce words in the video, the two staff members did not engage in a war of words with the customer. One staff member maintained their original pace, continuing to make the orders in hand; the other calmly communicated and explained to the customer, softly trying to soothe the other party's emotions.

This gentle approach moved many netizens who watched the video, and everyone praised the staff for their emotional stability and good professional conduct. Some netizens said that if they were in that situation facing such an unreasonable customer, they might have already retorted out of a sense of being disrespected.

At the same time, most people felt sympathy for the two staff members in the video, believing that the reason they managed to not talk back and kept persuading gently was because if handled poorly, workers could face customer complaints and bad reviews, which would in turn affect the store's rating and performance. For this reason, many felt aggrieved on behalf of these two employees and suggested that the brand should award them a "consolation award" depending on the circumstances.

This video also struck a chord with many workers in the beverage industry. Some admitted that they encounter similar customers more or less in their daily work: "Last time I met a customer who, because her unreasonable request wasn't satisfied, said I didn't even finish elementary school," "This kind of situation is common at Luckin, and there are even customers who can say things like 'give the ones already made to him first, and make the employees remake them.'"

Staff sharing their work experiences said that situations like the one in the video actually happen every day at stores across the country. But under the store's surveillance cameras, they can only "take it all in" as customers vent their dissatisfaction and anger, unable to fight back against these unreasonable demands and sharp words the way onlookers suggest.

However, regarding this customer complaint incident, the employees involved said they had already reported it to the police after the incident, and explained that the purpose of posting the video online was not to cyberbully the customer, but to hope that "through reasonable and legal means, similar people will know that verbally abusing and insulting others is subject to oversight and comes at a cost." In addition, when media reporters asked the Luckin store involved about the course of events, it responded that it was not convenient to comment, and stated that the staff involved are still working as normal.

Images and video source: Internet

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The above content is compiled by CoffeeHunters, a coffee news website.

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