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Process Description of Making Coffee vs Heytea's Cilantro Celery Halloween Drink

October 30, 2024
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How Does the Process Description of Making This Drink Differ From Coffee?

Heytea released its Halloween-limited Dark Slimming Bottle in late October, a member of the Super Plant Tea line. Kale and celery are freshly squeezed as the base, other vegetable juices are blended in, and whole fresh cilantro segments are added for a dark visual effect. The cilantro is neither chopped nor juiced, so it decorates the cup more than it flavors the drink.

The drink became a topic for two reasons. Fans expected a strong cilantro taste and found it faint, calling the result cilantro bathwater. Store employees described a tedious prep process of washing cilantro and trimming celery, with the pungent smell prompting complaints on social media. Heytea also ran a dark slimming bottle blind box in China from October 28 to 30 with celery, cilantro, and kale juices.

On the eve of Halloween, Heytea launches a limited-edition special drink, the "Dark Slimming Bottle," as a new member of its Super Plant Tea series. This beverage uses freshly squeezed kale and celery as its base, blends in a variety of vegetable juices, and adds a generous amount of fresh cilantro segments, featuring a dark visual style. Cilantro lovers report that the cilantro flavor is not prominent upon tasting, because the whole cilantro segments are not chopped or juiced and serve only as decoration, earning it the nickname "cilantro bathwater." However, this new product has store employees crying out in despair—the tedious process of washing cilantro and trimming celery, combined with the pungent smell, has many workers saying "I want to throw up just smelling it," with complaints flooding social media.

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Kale, bitter melon, beetroot, celery, cilantro... anyone familiar with Heytea's prep station can recognize these ingredients at a glance; but those not in the know might, at first glance, mistake it for the back kitchen of some restaurant, about to fire up the wok and start cooking?

This morning, Heytea's Halloween limited-edition special drink, the "Dark Slimming Bottle," made its punctual debut, adding yet another new member to the "Super Plant Tea" series.

According to the official description, this new product is made by freshly squeezing kale and celery, then blending in various vegetable juices. To match the Halloween atmosphere, the R&D team also deliberately added a generous amount of fresh cilantro segments, giving the entire drink a "dark" quality from a visual standpoint.

In the food and beverage industry, cilantro has always been a topic magnet. Whenever a brand uses this vegetable as a gimmick, that splash of green on the promotional poster always delivers a strong visual impact, making it easy for cilantro lovers to "buy it with their eyes closed." Heytea's new product this time is no exception.

Regarding the taste of the "Dark Slimming Bottle," cilantro fans report that it is not unpleasant to drink, but it does not bring much surprise either. Overall, this group had expected a rich cilantro flavor, only to find upon tasting that it was almost imperceptible—because the cilantro is added as whole segments directly during production, neither chopped nor juiced. So aside from serving as decoration, the cilantro has almost no presence in terms of flavor. Everyone jokingly calls it "cilantro bathwater."

As everyone knows, some people love cilantro, and naturally some people detest it. As consumers, those who dislike cilantro can simply choose not to order it, but for the workers responsible for washing cilantro and trimming celery in the prep station these past two days, there is probably no right to refuse.

Starting last night, many employees who simply could not stand the cilantro smell took to social media to vent: "I start heaving the moment I smell it," "the fumes make my tears stream down," "the cilantro made me throw up"... Even through the screen, you can feel the workers' breakdown and helplessness.

Heytea's dark slimming bottle Halloween limited launch: fresh-pressed cilantro, celery, and kale, with employees saying the smell is unbearable

Cilantro itself is an ingredient with extremely polarized reviews—those who love it are overjoyed, and those who hate it avoid it at all costs. Research once indicated that people who find cilantro's smell unpleasant all carry a specific gene called OR642, and those with this "anti-cilantro gene" will tremble and feel nauseated even at the mention of the word cilantro—after all, this aversion is deeply engraved in their DNA.

According to employee descriptions, Heytea's recent new product launches have already been heavy on tasks, with the washing, cutting, and juicing preparation processes being especially tedious. Now there is an additional "cilantro-flavored slimming bottle." In some stores, only one person can tolerate cilantro, while everyone else wants to pinch their nose and flee at the sight of it. But when orders pile up during peak hours, not only must they grit their teeth and wash the cilantro, they also have to speed up handling large quantities of other ingredients, barely able to pause for a moment.

Obviously, these past few days coincide with the launch period for Halloween limited-edition drinks, which is naturally also a great opportunity for the "Dark Slimming Bottle" to become a hit. The workers ultimately cannot escape the fate of "washing cilantro."

Image source: Xiaohongshu screenshot

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The above content is compiled by CoffeeHunters, a coffee news website.

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