What Is on the Coffee Restaurant Menu for Spring Festival?

Starbucks launched the Eight Treasures Blessing Cake on January 29, a whole cake priced at 69 yuan and sold only in selected cities. It combines walnuts, chopped hazelnuts, red dates, almonds, pumpkin seeds, peanuts, cashews and dried cranberries with curd cheese. Fortune Hawthorn Cake, Eight Treasures Good Fortune Cake and Star-Fulfilled Wish Bamboo Cake arrived alongside it.

Unlike the slices usually ordered at Starbucks, the cake is sold whole, cannot be ordered through Delivery and must be picked up in store. On Xiaohongshu, some customers placed it on their New Year's Eve table, while others argued it does not belong there. Reviews on the coffee restaurant menu addition remain divided.

As the Spring Festival approaches, Starbucks has launched a new whole-cake product called "Eight Treasures Blessing Cake," priced at 69 yuan and available only in selected cities. At the same time, three other flavors—Fortune Hawthorn Cake, Eight Treasures Good Fortune Cake, and Star-Fulfilled Wish Bamboo Cake—have also been released. This cake combines eight ingredients—walnuts, chopped hazelnuts, red dates, almonds, pumpkin seeds, peanuts, cashews, and dried cranberries—with a curd cheese cake, and has been jokingly dubbed "qiegao" (cut cake) by many netizens. Some people have put it on their New Year's Eve dinner table, while others think forcing it into that setting is inappropriate. As coffee lovers, Front Street Coffee has also noticed the market response to this product. This article will give you a comprehensive look at Starbucks' Spring Festival limited-edition attempt from the perspectives of product information, consumer reviews, and taste testing.

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On January 29, Starbucks launched a batch of desserts with a traditional Chinese festive flavor, among which the "Eight Treasures Blessing Cake" is a new member of the "whole" cake series and is sold only in designated cities. At the same time, the brand also introduced three flavors: Fortune Hawthorn Cake, Eight Treasures Good Fortune Cake, and Star-Fulfilled Wish Bamboo Cake.

When people usually order dessert at Starbucks, most receive a cut slice. But this time it is different. The Eight Treasures Blessing Cake is sold as a whole cake, priced at 69 yuan. As soon as the new product appeared, it attracted a large number of customers and bloggers eager to share reviews to try it, and discussion about it on social platforms also heated up.

On Xiaohongshu, some netizens posted that Starbucks seemed to be earnestly trying to get close to the festive atmosphere of Chinese New Year's Eve by specially making a whole-cake version of the Eight Treasures Blessing Cake. The post also reminded everyone that this whole cake cannot be ordered through Delivery, and can only be ordered and picked up in person at the store.

In the comments section, many netizens posted photos, saying they had already placed the Eight Treasures Blessing Cake on their family's New Year's Eve dinner table.

However, some passersby also expressed different attitudes, feeling that "there is no need to force yourself into a circle where you do not fit," and some bluntly said, "You tried hard in the wrong direction; after looking at it, I have no desire at all." Another netizen mentioned that when they bought the Eight Treasures Good Fortune Cake last year, they already thought it was like qiegao, and this year Starbucks simply came out with a whole Eight Treasures Blessing Cake, so they had to say Starbucks "really understands qiegao."

This small cake's ingredients include eight items—walnuts, chopped hazelnuts, red dates, almonds, pumpkin seeds, peanuts, cashews, and dried cranberries—combined with curd cheese cake. Seeing these ingredients, it is indeed hard not to think of what netizens call "qiegao."

As for how Starbucks' new cake tastes, everyone's feelings may differ. Although some consumers may be put off by the appearance of the Eight Treasures Blessing Cake, based on actual reviews from netizens, it mainly tastes of red dates, has a layer of chocolate at the bottom, has a relatively firm texture, and is not too sweet overall, so it is still worth trying. Some netizens also felt that Chinese-style eight-treasure rice is more authentic and healthier.

Starbucks' launch of the Eight Treasures Blessing Cake is clearly an attempt to integrate traditional Chinese culture. Although the taste and form may differ from traditional eight-treasure rice, consumers' reactions also vary, with both enthusiastic support and cautious observation. This differentiated feedback precisely illustrates the diversity of market demand.

As the saying goes, it is hard to please all tastes. For Starbucks, launching desserts with traditional Chinese characteristics not only expands its own product line, but also brings it emotionally closer to consumers.

Image source: Internet

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The above content is compiled by CoffeeHunters, a coffee news website.