Why did Luckin coffee stores split into two extremes?

During the Spring Festival holiday, Luckin Coffee stores split into two opposite situations. Some baristas expected quiet shifts but met a flood of orders, working from morning to night with the preparation counter buried in empty cups and pending tickets. Others stayed idle at their stores and had time to draw dragon-year patterns on packaging bags.

Staff reported being sent to support busy mall stores, and one part-time partner described two hours of unpaid overtime on New Year's Eve with roughly an order per minute in the afternoon and more arriving until closing. The contrast reflects how strong demand for coffee among younger customers has followed them to their hometowns and into holiday periods, when staffing and store traffic rarely match.

During the Spring Festival, while most industries enter holiday mode, the operations of coffee shops present two starkly different sides. Some Luckin employees initially thought they could have an easy shift during the Spring Festival, only to encounter an unexpected surge of orders, working non-stop from morning till night; while others staying at their stores enjoyed a rare period of leisure, even having time to draw dragon-year patterns on packaging bags. This polarizing Spring Festival duty experience reflects how young people's strong demand for coffee has extended to their hometowns and holiday periods. This article will take you through the real Spring Festival working conditions of Luckin baristas, and let you feel the unique warmth of coffee culture during the festival.

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The Spring Festival has quietly arrived. At this time of family reunion and New Year celebration, many industries enjoy a brief rest and relaxation, and baristas might be looking forward to a rare break. However, in this seemingly quiet holiday, a special group of "coffee workers" are still holding down their posts behind coffee shop counters.

Recently, a Luckin worker posted on social media, saying, "Polarity reversal, celebrated too soon."

This Luckin worker said they thought yesterday's quietness was the norm during the Spring Festival, but unexpectedly encountered a busy day. Just yesterday at their own store, they could only stand around helplessly due to few customers, but today their store was closed and they were urgently dispatched to support a mall store.

From morning till night, working non-stop without a break, the entire preparation counter was piled with empty boxes for various coffee drinks, and unmade new orders piled up like a mountain . This polarizing experience is indeed both amusing and frustrating.

Regarding this, a Luckin part-time partner complained tearfully, "Worked two hours of unpaid overtime at Luckin on New Year's Eve." They thought there wouldn't be many people, but ended up with basically one order per minute in the afternoon, and even until the last moment of closing, orders kept coming in. In addition, many Luckin partners said that before closing, because many orders were placed at the last minute, they had to delay their Spring Festival closing and getting off work for a long time.

Many Luckin partners who were also hit hard by the Spring Festival order surge commented, "Who has to work during the New Year and face an order surge?", "Opened at 10 AM and it was already surging until the afternoon." They thought office workers were all on holiday during the New Year, but ended up not even having the usual pre-closing time. Some partners even smiled bitterly and said, "The happiness is yours, but the order surge is ours."

Meanwhile, some netizens sighed that after returning to their hometowns, Luckin felt like a popular New Year's gift, deeply loved by everyone.

This also reflects from the side that many young coffee lovers, after returning to their hometowns, still find it hard to resist their love for coffee, and will seek out chain coffee shops or independent cafes to satisfy their daily coffee needs. Brands that focus on quality, like Front Street Coffee, have also become choices for many coffee enthusiasts during the holiday.

But not all Luckin partners experienced an order surge. Some partners who chose to stay at their stores during the Spring Festival said they had a relatively leisurely day compared to usual, and even joked that the last time it was this quiet was when they stayed at the store during National Day. This Spring Festival was even more relaxed than National Day, with barely a few orders a day.

In addition, some Luckin workers who had free time drew funny and cute dragon-year patterns on each coffee packaging bag, adding a special atmosphere to the festival.

I believe everyone has seen the different faces of Luckin baristas during this Spring Festival: some busy with order surges, some enjoying rare leisure.

But no matter the situation, they all bring a wonderful coffee experience to every customer with a positive attitude and professional spirit. At the same time, we also wish everyone a wonderful coffee time in the new year, no matter where you are.

Image source: Internet

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The above content is compiled by CoffeeHunters, a coffee news website.