What happened at the Luckin Coffee store over expired nuts?

A customer who bought a pack of Daily Nuts with coffee at a Luckin Coffee offline store noticed an off taste, checked the date, and found the product expired. The complaint went to customer service and social media. Luckin then required stores nationwide to self-check the shelf life of nut products, and all staff at the store involved were fired.

The customer received 1,000 yuan in compensation under the Consumer Rights Protection Law, and a request to delete the post was refused. Because coffee shop visitors often add desserts, cookies, or nuts to their orders, the case drew wide discussion: some praised the swift handling, others called the punishment too severe.

Recently, a consumer bought a pack of Daily Nuts along with coffee at a Luckin Coffee offline store, noticed an off taste while eating, and confirmed after checking the expiration date that the product was expired. The customer immediately reported it through customer service channels and posted on social media to remind other consumers to pay attention. Luckin responded quickly, requiring stores nationwide to self-check the shelf life of nut products. According to an internal employee, all staff at the store involved have been fired. The incident sparked widespread discussion among netizens, with some praising Luckin's decisive handling and others believing the punishment was too severe. Later, Luckin compensated the customer 1,000 yuan in accordance with the Consumer Rights Protection Law and requested the deletion of the post, which was refused. Front Street Coffee continues to follow coffee industry trends and food safety issues.

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Many tea lovers enjoy pairing their tea with snacks, and coffee enthusiasts often pair their coffee with desserts, cookies, or nut snacks. Precisely because consumers have this pairing habit, chain coffee brands also stock some snacks and desserts alongside coffee for customers who want them.

A while ago, a customer bought a pack of Daily Nuts as an add-on while buying coffee at a Luckin offline store. After eating a few, they felt the nut flavor was off, and only upon checking the expiration date on the package did they discover that the pack of nuts had expired. The customer immediately contacted Luckin customer service to report the situation and also posted the experience on social media to remind other netizens who had bought Luckin nuts to pay attention to product expiration dates.

In the eyes of netizens, a merchant selling expired food has already crossed the red line of food safety. Everyone believes that Luckin, as a legitimate food and beverage enterprise, should put food safety first and be responsible to consumers, and that near-expiry products should be promptly checked and removed from shelves rather than continued to be sold to customers.

Luckin took this matter very seriously. Shortly after the customer reported it to customer service, the brand required stores nationwide to self-check whether the nut products on sale had exceeded their expiration dates. According to an internal employee, all staff at the store involved have now been fired.

Luckin's speed of handling and decisiveness surprised many netizens. Many expressed approval of such handling: "Luckin so fast? I can drink it more often from now on." "Luckin is so strict, I feel safer drinking it." "I've always felt Luckin's store management system and hygiene management are the strictest among similar shops." "Luckin's speed and attitude in handling this are very reassuring."

However, some netizens, after learning about Luckin's handling, felt it was too harsh on the employees involved, and believed the customer who posted the matter on social media had acted inappropriately, and should have first communicated with the offline store and resolved it privately, resorting to this method only if that failed.

"Just like that, several people lost their jobs." "Randomly ruining the livelihoods of an entire store's workers." "Actually, thinking about it, it's sad—because of one small problem, everyone in a store got fired." "A problem at one store leads to rectification tasks for stores nationwide, and in the end it's us workers who suffer." "...So exaggerated, really exaggerated, firing everyone, really."

But most netizens believe Luckin's punishment of employees is not exaggerated at all. Luckin employees' daily tasks include taking inventory, and paying attention to the shelf life of products on sale is also part of their duties. Therefore, whether store manager or ordinary employee, selling expired food to consumers is itself a basic mistake, and bearing the corresponding consequences is only appropriate.

When a customer complaint involves food safety issues, Luckin's rapid response and severe punishment can serve as a warning to other stores, reminding Luckin employees to pay attention to product shelf-life issues, while also reassuring consumers who love Luckin, helping to maintain the brand image.

As for the follow-up to this matter, according to the customer, Luckin has compensated 1,000 yuan in accordance with the Consumer Rights Protection Law and hoped the customer would delete the related article to reduce the impact on the brand. But the customer refused this request, believing they were merely stating the facts.

Image source: Xiaohongshu

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The above content is compiled by CoffeeHunters, a coffee news website.