How does the Luckin Doraemon plum latte taste in practice?

Luckin Coffee released its Doraemon movie collaboration drink, the Icy Coconut Latte, on a Monday, and social feeds filled up within hours. The drink builds on the standard coconut latte by adding a cooling agent, described by the company as coconut coffee plus an intense icy sensation. Reactions split between people who found the chill refreshing on a hot day and those who compared the first sip to wind oil essence.

Long lines formed at Luckin stores that morning, with fans also collecting the tie-in stickers and merchandise. Early posts about the plum latte and the Doraemon collaboration dominated Xiaohongshu, where drinkers compared the cooling hit to a propeller blowing cold air into the mouth or a throat sent into a freezer. The drink is a limited co-branded item sold while the movie promotion runs.

On Monday morning, the first thing many office workers do is rush to a Luckin Coffee store—not just for a caffeine fix, but to get their hands on the new collaboration drink with the Doraemon movie. This beverage, called "Icy Coconut Latte," adds a cooling factor to the classic coconut latte, officially described as a combination of "coconut coffee + intense icy sensation." On the day it launched, social platforms like Xiaohongshu exploded with discussion, as netizens used phrases like "a propeller's cold wind blowing into your mouth" and "your throat being sent into a freezer" to describe that rush of chill straight to the brain. Some see it as a savior on hot days, while others think it's like a surprise attack of wind oil essence. So, is this collaboration coffee actually good? Is the cooling sensation a gimmick or the real deal? This article will take you through a hands-on experience to explore this 22nd-century-style Icy Coconut Latte.

For the working crowd, Monday often starts with a cup of coffee.

Today, Luckin Coffee and the "Blue Fatty" Doraemon movie collaboration products officially went on sale nationwide. As expected, trying the new items and collecting collaboration merchandise became the top priority for many Luckin fans and Doraemon enthusiasts after waking up.

Early in the morning, Xiaohongshu was flooded with posts about Luckin, Icy Coconut Latte, collaboration stickers, Doraemon, and related topics.

According to Luckin's latest official promotional information, this "Icy Coconut Latte," touted as coming from the 22nd century, specially adds a cooling factor to create a novel flavor blending coconut coffee with an intense icy sensation. However, it's precisely this chilly impact that has sparked wild imaginations among netizens.

Netizens everywhere left descriptions of their experiences with this Icy Coconut Latte: "It's like a propeller's cold wind blowing straight into your mouth," "After drinking it, it feels like the air conditioning in your mouth can't be turned off," "Your throat feels like it's been sent into a freezer for quick freezing."

Some also see it as a lifesaver for Monday workers: "It's like your throat was ambushed by wind oil essence," "One sip down, your throat clears, and you feel energized," "Imagine the feeling of brushing your teeth while drinking coffee."

Some netizens had even more creative takes, directly associating it with a cooling household product, um...

I also tried it myself: At first sip, it's still the classic coconut latte formula, with no mint flavor. About 2 seconds after swallowing a big gulp, the cooling sensation starts spreading in the mouth, and with one breath, you can feel the icy sensation "going straight to the stomach." The taste is highly distinctive.

Every summer, the beverage industry experiences a surge in new products, with keywords like cooling, heat-relieving, and refreshing naturally becoming the main focus of R&D. In this fiercely competitive beverage market, creating a memorable new product is becoming increasingly difficult.

Looking back at recent years' new products, refreshing watermelon, juicy peach, and tart green plum... have all been labeled as heat-relieving wonders and incorporated into coffee. But when it comes to the most direct cooling impact, compared to the gentleness of fruits, the sensory stimulation from minty cooling substances is clearly superior.

It must be said that Luckin has been relentless in exploring new flavors, catering to popular tastes while continuously creating novelty for consumers through innovative collaboration "big moves."

Although this collaboration new product merely adds flavored syrup to the classic version, giving the coffee an extra layer of cooling taste, so what? With the crossover dream collaboration of the super IP Doraemon, it has already successfully captured the hearts of netizens. After all, that's the cutest Blue Fatty from everyone's childhood memories!

The above content is compiled by CoffeeHunters, a coffee news website.