How does the coffee manner discount for own cups work?

Cafes increasingly offer a discount when customers bring a non-disposable cup. Manner has given 5 yuan off for own cups since 2015, and Starbucks runs a limited free coffee event on Earth Day each year. The perk cuts waste for the customer and helps shops win repeat visits.

On Xiaohongshu, people have shown up with wine glasses, rice bowls, gourd ladles, thermos flasks and empty liquor bottles. Baristas serve each container calmly, though the staff at Manner have joked about never knowing what will come out of a bag. The trend reflects a practical coffee manner and a low-carbon habit that has settled into daily routines.

Today, a daily cup of coffee has become a routine for many people. At the same time, more and more brick-and-mortar cafes are offering discounts for bringing your own cup, encouraging customers to get their coffee in non-disposable cups. For consumers, bringing their own cup is both eco-friendly and saves a few bucks; for businesses, using a small discount to attract these customers can also boost repeat purchases—a win-win. Manner introduced a 5-yuan discount for bringing your own cup as early as 2015, and Starbucks also holds a limited-time free coffee event for bringing your own cup every year on Earth Day. On Xiaohongshu, netizens have been even more creative, showing up with wine glasses, rice bowls, gourd ladles, thermos flasks, and even empty liquor bottles, putting on a wild bring-your-own-cup contest. Faced with these bizarre containers, professional baristas still calmly serve their drinks. This article takes you through these amusing scenes and also discusses the environmental significance behind bringing your own cup.

"A daily coffee" has long been part of many people's lives, and along with it, more and more brick-and-mortar cafes are offering bring-your-own-cup discounts. Customers bringing their own non-disposable cups to the store to "get coffee" has gradually become a trend.

From the consumer's side, bringing your own cup reduces disposable waste and lets you score a little perk on the side; for businesses, a few yuan of discount can win these customers' attention and increase repeat purchases—a win-win no matter how you look at it.

Take Manner, which has stuck with "5 yuan off for bringing your own cup" for years. This brand joined this low-carbon movement as early as 2015.

A few days ago, a Manner barista lamented on a Xiaohongshu account: "Recently I've found your understanding of Manner's bring-your-own-cup policy a bit hard to fathom," "Every day when I go to work, I really don't know what kind of container customers will pull out of their bags," with photos of several wildly shaped "coffee cups."

When it comes to bizarre bring-your-own cups, you can't avoid Starbucks' annual "limited-time free coffee for bringing your own cup" event on Earth Day, where all kinds of containers show up—the only limit is your imagination. That image of a guy hugging a 19L water bottle is still fresh in people's minds.

Search "bring your own cup" on Xiaohongshu, and all sorts of imaginative players show up one after another with "fancy containers." But as professional baristas, no matter how "unique" the coffee cup they face, they can still handle it with ease.

Drinking coffee from a wine glass—elegance never goes out of style

"To make life a life, not just survival, we need a sense of ritual in our lives."

Gently swirl the wine glass, admire the delicate latte art pattern, and instantly feel this cup of coffee has been elevated several "notches." Pair it with a pancake, and it's peak elegance～

These pots and pans must be family heirlooms, right?

A cup can hold coffee, and so can a rice bowl. No need to fuss over the shape; whether it's 100ml or over 1L, it's just a container—"Boss, give me a large-bowl latte, with latte art please!"

You thought a gourd ladle was only for scooping water? In the eyes of these "naughty" customers, this ladle is their first step to going viral in the coffee world. "Emm... this latte not only has nutty and creamy notes, but also a woody aroma."

It's not just spiritual nourishment—this is literally "grain"

Big portion and heat retention—two birds with one stone

Takeaway coffee fears going cold the most, which affects flavor and mouthfeel, so people thought of putting coffee in a thermos, thinking this would "lock in" the aroma. Little did they expect this person would bring out the household thermos pot, maxing out the retro vibe.

This might be called "making the most of everything"

An empty oolong tea plastic bottle? An empty Lao Gan Ma jar? A Jiujiang Shuangzheng liquor bottle? Nongfu Spring, why are you here too?

Some might ask: if they use a bucket like that, can it really be filled with a whole bucket of coffee? The answer is obvious: of course not! Rather than buying coffee, these folks are mostly doing it for the "bit," just to add a little fun to their social media.

In the end, facing these "wild moves," the fact that baristas can hold back their laughter, calmly take orders, and perfectly serve the drinks truly deserves praise.

Finally, let's raise a cup to environmental protection!

The above content is compiled by CoffeeHunters, a coffee news website.